Got a brilliant product idea but limited technical skills, not enough spare time, and finding the right MVP development company feels like navigating a maze of uncertainty? At GrassEqual, we understand these common challenges faced by entrepreneurs and companies alike. That's why we've created our flat-rate MVP development services. After defining the MVP scope, we provide a fixed price for predictable budgeting, a clear, no-nonsense approach designed to help you bring your vision to life and validate your business idea quickly and cost-effectively.
What is an MVP?
A Minimum Viable Product (MVP) is the simplest version of your product that delivers enough value for early customers to use while providing crucial feedback for future development. Opting for an MVP is crucial because it allows you to validate your core business idea with minimal resources, gather actionable user feedback early on, and reduce the risk of overinvesting in features users may not want. It's a common approach in MVP development services for startups and the smart way to test market demands efficiently.
Why Choose GrassEqual for Your MVP?
Choosing GrassEqual means partnering with a team dedicated to bringing your vision to life efficiently and reliably. Here are the key benefits and advantages you gain from our approach:
Clear Scope, Predictable Cost
We collaborate closely with you to define a precise scope for your MVP. This clarity allows us to provide a fixed project price, including flexibility for minor adjustments, giving you complete budget predictability and cost certainty from day one.
Efficient & Rapid Development
Our streamlined development process is designed for speed and efficiency. By concentrating on the essential core functionality, we deliver your working MVP quickly, enabling you to test your market and gather feedback sooner.
Technical Excellence
Your MVP will be built by seasoned full-stack developers with over 40 years of combined experience in software development and technical leadership. We leverage modern, robust technologies to create a reliable and high-performing foundation for your product.
Convenient North American Collaboration
Based in Alberta, we operate in a convenient time zone for effortless real-time communication and collaboration with clients across North America. This eliminates the delays often experienced with offshore teams. We'll set up direct communication channels (Slack, Teams, or your preferred platform) to ensure we're always in sync.
Future-Ready & Maintainable Code
We don't just build for now; we build for your future. Your MVP is developed using best practices and clean code, creating a scalable foundation that’s easier to maintain, adapt, and expand as your product evolves and grows.
Hassle-Free Launch with Included Hosting
Get your MVP online without technical stress. We include 3 months of hosting on our secure cloud infrastructure. Afterwards, you can seamlessly continue hosting with us (costs discussed based on your needs) or, whenever you choose, we'll assist in transferring your product to your own cloud environment.
When we partner with you, you can be confident you're getting our complete dedication and expertise to help you succeed.
Our MVP Development Process
Choosing GrassEqual means partnering with a team dedicated to bringing your vision to life efficiently and reliably. Here are the key benefits and advantages you gain from our approach:
Free Initial Consultation. Let's connect
Schedule your free, 30-60 minute consultation. Think of it as our first business coffee – a low-pressure chat where you can share the broad outline of your idea and challenge. Please feel comfortable sharing your vision; we are dedicated to being your technical partners, focused entirely on bringing your product to market, not pursuing ideas shared in consultations ourselves. We can connect via Zoom if you're anywhere in North America, or potentially meet in person here in Calgary. It's a chance for us to understand your vision, and for you to see if we're the right technical partner for your MVP journey. We'll discuss the core problem you're solving and explore potential next steps.
Paid Discovery Workshop. Align, Prioritize, Plan
This in-depth, collaborative session is where we align completely on your product's future and build the blueprint for development. We'll dive deep into understanding your vision, target users, and key business goals. Importantly, we'll work together to prioritize the features truly essential for your Minimum Viable Product (MVP) launch. We also begin the critical design and planning phase by outlining the technical architecture and creating simple wireframes that will guide development and ensure everyone is on the same page.
This workshop typically lasts up to a few full days. We are happy to conduct the workshop remotely via video call, or in person in Calgary at no extra cost. For clients outside Calgary who prefer an in-person workshop, travel and accommodation costs would apply.
Development Sprint: Build & Iterate
Focused coding begins in iterative development cycles (sprints) based on the prioritized features from the workshop. Our experienced full-stack developers build out the agreed-upon core functionality. We maintain regular communication, typically through weekly check-ins and live demonstrations of completed features. This ensures transparency, keeps you fully in the loop, and allows you to provide timely feedback as your product takes shape.
Testing & Refinement: Ensure Quality
Quality assurance is performed throughout development and upon completion to make sure your MVP is solid and reliable for your early users. We test the core features and functionality to ensure they work as intended and provide a smooth user experience. Based on the results of our testing, we refine the application, fixing any bugs and making necessary adjustments to ensure everything is ready before it goes live.
Launch Support
We provide technical assistance to get your MVP live. This includes the initial deployment to our secure cloud infrastructure, simplifying the early stages for you. When you're ready to manage your own hosting, we will assist you with the process of migrating the product to your preferred cloud environment.
What You Get From Our Discovery Workshop
Our paid Discovery Workshop is a strategic investment designed to provide maximum clarity and lay a robust foundation for your project before development begins. This collaborative session culminates in a Detailed Requirements Document, your essential blueprint, which includes:
Product Vision Statement
A clear, shared articulation of your product's ambitious goals, ideal target audience, and unique core value proposition, ensuring everyone is aligned from the outset.
User Flow Diagrams
Visual maps representing how users will navigate key journeys within your application, allowing for early visualization and refinement of the user experience.
Feature Prioritization Matrix
A collaborative assessment that strategically categorizes features into 'must-haves' for your MVP versus those planned for future iterations, ensuring focus on core impact.
Technical Architecture Overview
A proposed technology stack and high-level system design, thoughtfully tailored to your product's specific needs and future scalability.
Projected MVP Time
A realistic, phased schedule outlining the key milestones for your MVP's design and development, providing a clear roadmap for implementation.
Simple Wireframes
Basic visual layouts of your product's most critical screens or interfaces, enabling early feedback on usability and flow before detailed design.
What's Included in MVP
Our MVP development service is designed to transform your idea from concept into a functional product. We equip you with everything essential to start gathering user feedback, validating your business model, and building initial traction
We specialize in building Web Applications, Mobile Applications (iOS and Android), API Integrations, and Command Line Interface (CLI) tools. Our expertise extends to applications with complex algorithms, AI, e-commerce functionalities, and payment processing integrations. (Please note: hardware development is outside the scope of this service.)
The following elements are typically included in our MVP package, with specific features and components defined and tailored to your unique product during the Discovery Workshop:
A web, mobile, API, or CLI application, with scope defined in the Discovery Workshop
Up to 8-10 core, essential features, prioritized for maximum initial impact
User authentication and a basic permissions system
Responsive design for web/mobile applications, ensuring usability across devices (if applicable)
Basic Admin dashboard for managing core content or users (if applicable to your MVP)
A typical 4-12 week development timeline after Discovery Workshop completion
3 months of included hosting on our secure cloud infrastructure
3 months of technical support post-launch for critical bug fixes
Complete source code and intellectual property (IP) ownership fully transferred to you
Deployment and configuration to the designated hosting environment
Basic SEO setup for web applications (e.g., sitemaps, robots.txt) (if applicable)
Integration with a payment system like Stripe (if your MVP requires monetization)
Setup with a key analytics platform (e.g., Google Analytics) to track essential user behavior
Session recording setup for web applications (e.g., LuckyOrange) for deeper user insight (if applicable)
Essential documentation and knowledge transfer to empower your team
Strategic technical guidance for your product's future steps and iterations
Important Note on Reusable Modules & Your IP:
To enhance development speed and provide robust functionality efficiently, we may leverage our library of pre-existing, common reusable code modules. The intellectual property (IP) for these specific foundational modules remains with GrassEqual. However, you will receive the source code for any such modules incorporated into your project and are granted a broad license to use and modify this code as needed for your product's ongoing development and specific requirements. The custom code written exclusively for your MVP is, of course, entirely your IP.
Beyond the MVP: Continued Partnership
We believe in building long-term relationships with the innovators we work with. If you're happy with our work and the results of your MVP validation, we're here to support your continued journey:
Product Iterations
Refine and expand your product based on crucial user feedback.
Maintenance & Support
Keep your application running smoothly and securely.
Feature Expansion
Add new capabilities as your business grows and evolves.
Performance Optimization
Scale your application to handle increased user loads.
Our goal is to be a trusted technical partner in your business journey – not just an MVP developer. We're committed to backing you up with anything related to your product's technical needs as you grow and scale.
Pricing for post-MVP development and maintenance is discussed on a case-by-case basis (project or hourly models).
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Also, take a look at our free tools
ToolsStart Your MVP Journey Today
Ready to stop dreaming and start building? Let's bring your idea to life and get it ready for the market. Schedule your free 30-minute consultation to discuss your project and see if our focused MVP development service is the right fit for your needs.
GrassEqual
Calgary, Alberta, Canada